Morning Sessions
You can choose one morning session...
Afternoon Sessions
You can choose one afternoon session...
Morning Sessions
You can choose one morning session...
- Advanced techniques for designing web app interfaces
Alvin Woon - How to scale your web app
Joe Stump - Implementing the Social Web with OpenID, OAuth, and All That Jazz
David Recordon - Why and how to measure the success of your site
Rufus Evison
This workshop will define what application interface design should mean to you, look at common UI design mistakes, usability pros and cons and how the speaker solves some of the problems that desig...
Full details back to menu
The idea of meeting the demand of Web 2.0's user generated content can be a daunting and difficult task. Caching, file storage, search, database replication and queues are complicated on their own ...
Full details back to menu
David Recorden and Chris Messina present Implementing the Social Web with OpenID, OAuth, and All That Jazz APIs allow sites to share data, but a new breed of APIs are allowing sites to share the...
Full details back to menu
The CMO is the shortest live place on the board because there are so few figures to justify marketing decisions. Web analytics can change that and provide good data, better information and thus act...
Full details back to menuAfternoon Sessions
... and one afternoon session
- Best practice techniques for Rails developers
James Adam - Copywriting fundamentals for the web
Relly Annett-Baker - Enterprise 2.0 and You, and You, and You ...
Euan Semple - PHP5 For an Easy Coding Life
Keir Whitaker
The workshop is aimed at Ruby on Rails developers who are looking to explore some of the best practices for developing a Rails application. Nothing beats real life examples when demonstrating the...
Full details back to menu
Relly Annett-Baker has spent nearly a decade at the coalface of content creation. This workshop draws on her experience to explore the fundamentals of copywriting for the web, why it should be your...
Full details back to menu
Since the terms was coined by Andrew Mcafee, Enterprise 2.0 has become one of the hottest topics around. However Enterprise 2.0 and the use of social media within organisations was happening well b...
Full details back to menu
Based on the successful one day Carson Workshop "How to build a PHP5 web app in a day" this session will focus on ways you can make your coding life easier by saving time, using open source classes...
Full details back to menu-
Advanced techniques for designing web app interfaces
- Time:
- 09.00 - 12.30, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- Alvin Woon, Plurk
This workshop will define what application interface design should mean to you, look at common UI design mistakes, usability pros and cons and how the speaker solves some of the problems that designers face on a daily basis.
What you'll learn
* Usability tips for designing web apps
* Effective colour combinations for web app interface design
* An introduction to HCI/interaction research methods such as card sorting, personas, user task and paper prototyping.
* Techniques for making your app more intuitive
* Effective wireframing and mockup techniques
Alvin Woon
PlurkAlvin Woon is the UI lead for Plurk, a social network with a focus on short messages. His primary work is focused on designing user interface and leading aspects of usability research. He likes cheesecake.
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How to scale your web app
- Time:
- 09.00 - 12.30, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- Joe Stump, digg
The idea of meeting the demand of Web 2.0's user generated content can be a daunting and difficult task. Caching, file storage, search, database replication and queues are complicated on their own and now you're expected to get them all running in unison to keep grandma's photos online. Topics covered will include an overview of the solutions available, how they work and how they can help you scale your site out.
This workshop will benefit both client and server-side developers. Designers are also welcome!
What you'll learn
* The differences between scaling out versus scaling up.
* New paradigms in data access and storage.
* What solutions are available for caching, queuing, and scaling.
* War stories from Digg, Twitter, Flickr and others.
Joe Stump
diggJoe Stump is the Lead Architect of digg in San Francisco, California. He's responsible for making sure the applications built at digg will scale into infinity and beyond. For the last 10 years he's specialized in building highly scalable LAMP solutions. When not working on digg he spends time maintaining a number of PEAR projects and explores San Francisco.
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Implementing the Social Web with OpenID, OAuth, and All That Jazz
- Time:
- 09.00 - 12.30, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- David Recordon, SixApart
David Recorden and Chris Messina present Implementing the Social Web with OpenID, OAuth, and All That Jazz
APIs allow sites to share data, but a new breed of APIs are allowing sites to share their users as well. Find out how technologies such as OpenID and OAuth can help you build your own sites on top of the user accounts and relationships formed elsewhere, from the people who worked on the specifications.
What you'll learn
* What is the Social Web?
* Social Web success stories
* The differences between OpenID and OAuth
* Why it's important to your web projects
* Approaches to implementation
* The future for OpenID and OAuth
David Recordon
SixApartDavid Recordon is Open Platforms Tech Lead for Six Apart, the largest independent blogging company in the world. In 2005, Recordon collaborated with Brad Fitzpatrick in the original development of OpenID, which has since become the most popular decentralized single-sign-on protocol in the history of the web. Recordon was recently recognized by Google and O'Reilly as the recipient of a 2007 Open Source Award for his efforts with OpenID and is the youngest recipient in the history of the award.
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Why and how to measure the success of your site
- Time:
- 09.00 - 12.30, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- Rufus Evison, Dunnhumby
The CMO is the shortest live place on the board because there are so few figures to justify marketing decisions. Web analytics can change that and provide good data, better information and thus actionable insights. The ambition must be to align your online and offline measurements and so to start measuring all marketing in a rigorous manner. Getting your web analytics aligned as a tactical toolkit to support your business strategy is the first step.
What you'll learn
* Some alternatives when implementing your chosen data gathering solution
* What to watch for when assessing your data
* How to choose the right metrics for your site
* The principles of actionable analysis
Rufus Evison
DunnhumbyRufus Evison has been in Web Analytics since 1996 and has been a C level executive of such web related companies as Clickstream Technologies, Global Diagnostics and Green Cathedral. On a technical note he was the creator of the first hybrid mechanism for data gathering as well as what was possibly the earliest of the “if you are buying this you might also like that” cross-sell engines. Currently Evison is working for data insight company dunnhumby, helping the retail experts to apply their knowledge and expertise throughout the digital arena.
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Best practice techniques for Rails developers
- Time:
- 13.30 - 17.00, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- James Adam, Reevoo
The workshop is aimed at Ruby on Rails developers who are looking to explore some of the best practices for developing a
Rails application. Nothing beats real life examples when demonstrating the most effective and
efficient ways to develop with the Rails framework.What you'll learn
As well as exploring best practices, we will look at
* Using OpenID in your web application
* Re-factoring your code to create a DRY-er codebase
* Building plugins
* A brief overview of Git & Capistrano
* A few other useful Rails techniques ...
James Adam
ReevooJames is a Ruby developer for Reevoo, and has been developing using Ruby since 2001. He is one of the primary instigators of the London Ruby User Group, and has presented to Ruby and Rails developers in Vancouver, London, Santa Clara and Portland. He's been an active member of the Rails community since its inception, and is the developer behind the Engines plugin. He's also author of the "Rails Plugins" book. He pretends not to have a blog at interblah.net
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Copywriting fundamentals for the web
- Time:
- 13.30 - 17.00, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- Relly Annett-Baker, Freelance
Relly Annett-Baker has spent nearly a decade at the coalface of content creation. This workshop draws on her experience to explore the fundamentals of copywriting for the web, why it should be your first consideration for both sites and apps, a DIY guide to copy, when to get a professional in and the most common mistakes rookie writers make.
What you'll learn
* Write copy that grabs people's attention
* Communicate concisely through headline copy
* Place copy strategically on the page to get the best results
* Avoid common copy-writing mistakes
* Maximise the effectiveness of your copy
* Write valuable and interesting strap-lines
* Use the correct tone for your audience
Relly Annett-Baker
FreelanceRelly Annett-Baker lives in Brighton with her husband, Paul Annett, and their two-year-old son. As a result she thrives on the sea air and can be guaranteed to stand on Lego at least once a day. As well as being a copywriter, she is employed as live-in domestic staff by two cats who often supervise her typing and make editorial suggestions such as 'I think it's dinner time'. When not being purred into submission she writes copy and content for clients, magazine articles for titles as diverse as .net magazine and Scrapbook Inspirations and is currently writing a children's novel.
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Enterprise 2.0 and You, and You, and You ...
- Time:
- 13.30 - 17.00, 8th Oct 2008
- Location:
- ExCel
- Speaker:
- Euan Semple, euansemple.com
Since the terms was coined by Andrew Mcafee, Enterprise 2.0 has become one of the hottest topics around. However Enterprise 2.0 and the use of social media within organisations was happening well before anyone created the term.
What you'll learn
In this workshop you will learn about what is Enterprise 2.0, why it matters and how it is changing organisations. The workshop will discuss the benefits and the risks of these technologies along with the common obstacles faced when implementing Enterprise 2.0 and how this can be overcome.
Euan Semple
euansemple.comEuan Semple is an independent advisor on social computing for business. He is a well known writer, thinker and public speaker on the subject and has worked with a large number of global corporations including BP, Nokia and The World Health Organisation. Euan pioneered the use of weblogs, wikis and online forums while at the BBC. Euan also worked on their award winning leadership programme and gained unparalleled experience in how to engage and inspire people with the possibilities of social computing as a business tool.
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PHP5 For an Easy Coding Life
- Time:
- 13.30 - 17.00, 8th Oct 2008
- Location:
- Excel
- Speaker:
- Keir Whitaker, Carsonified
Based on the successful one day Carson Workshop "How to build a PHP5 web app in a day" this session will focus on ways you can make your coding life easier by saving time, using open source classes and incorporating reusable templates into your projects.
Aimed at developers who want to make the jump from PHP4 functions and move to a more "Object Orientated" approach the workshop will leave you with a sound understanding of PHP5 programming techniques that will help make your coding life easier and ultimately more enjoyable and rewarding.
What you'll learn
* How to get started with OOP (Object Orientated Programming)
* Approaches to building your own classes
* How to fetch and manipulate data from web services such as Twitter, Flickr and ma.gnolia
* Why you should incorporate a simple templating engine into your site
* How to make your life easier by using open source classes in your projects
Keir Whitaker
CarsonifiedKeir started his career as an IT support technician in an East London NHS organisation and progressed to the position of Web Services Manager for a large NHS Trust. He was instrumental in developing a secure intranet still in use today with over 2000 users. He joined Carsonified in February 2008 and is passionate about web technologies and can often be found tinkering with APIs.
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"I loved the real-life practical examples and insight into the rules behind web standards." - Andy Brockie, Guardian Unlimited
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"It was great meeting other quality developers." - Ryan King, Technorati
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"It was invaluable to get confirmation that other big players are using the same approaches as us." - Erki Esken, Skype
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Free Survival Kit!
Code and resources from the best of the best
Every workshop attendee gets to take home a FREE copy of the accompanying Survival Kit DVD
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"I gained tons of practical advice. All valuable hands-on stuff." - Henrik Pettersen, MTV
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The workshop was great for comparing experiences - Jeff Veen, Adaptive Path
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"Being able to ask questions and participate freely was great." - Marcia Palmer, Cabinet Office
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"The question and answer section was excellent." - Mark Francis, Yahoo!
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"Comparing example architecture to our own gave us some really great ideas." - Richard Keen, Multimap
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"I loved the real-life practical examples and insight into the rules behind web standards." - Andy Brockie, Guardian Unlimited
-
-
"It was great meeting other quality developers." - Ryan King, Technorati
-
-
"It was invaluable to get confirmation that other big players are using the same approaches as us." - Erki Esken, Skype
-
Free Survival Kit!
Code and resources from the best of the best
Every workshop attendee gets a FREE copy of the accompanying Survival Kit DVD
-
"I gained tons of practical advice. All valuable hands-on stuff." - Henrik Pettersen, MTV
-
-
The workshop was great for comparing experiences - Jeff Veen, Adaptive Path
-
-
"Being able to ask questions and participate freely was great." - Marcia Palmer, Cabinet Office